Red Shoes Rock is an incredible grassroots movement that has gained international recognition. The idea behind Red Shoes Rock is simple: wear red shoes at FASD events to bring attention to this disability.
Red shoes became a symbol for FASD awareness after Canadian educator and advocate, RJ Formanek, wore red shoes on an international stage to talk about FASD. For him, wearing red shoes are a symbol of power and strength.
“Red shoes were critical to my narrative, they were the key to it all. They were all about being different… They spoke of speed, of freedom of thought and being different, and red running shoes with the power suit sent a message out there to the world.”
– RJ Formanek
The Red Shoes Rock movement started in 2013 and grew as more community members got involved to increase visibility. Dedicated to making a positive impact on the world, the organizers continue to collaborate with organizations and communities around the world. Read more about Red Shoes Rock here.
This FASD Month, wear red shoes and help bring attention to FASD. Don’t have red shoes? No worries! Add a red shirt or pants to your outfit instead. Be sure to share on social media using the hashtag #RedShoesRock.
Attend an Event
Many community members host awareness walks, community lunches, and/or virtual and in-personal events in honour of FASD Awareness Day. Check out your local or regional FASD organization to find an event near you or take a look at our list of events!
Are you hosting an event in Canada? Tell us what, when, and where. We will share it on our channels to help community members get involved.
Rock Your Red Shoes
Wear your red shoes on FASD Day, throughout FASD month, and at local events. Be part of a global community that is bringing a voice to those impacted by FASD. Share your red shoes on social media using the hashtag #RedShoesRock.
Watch Canada Light Up Red for FASD
Monuments and landmarks across Canada will be lighting up red on September 9th in honour of FASD Awareness Day. Grab your friends and family members to go see the lights. Share with the hashtag #FASDMonth.
Learn
Whether you’re an expert in fetal alcohol spectrum disorder or just you’ve just heard the term “FASD” for the first time, there’s always more to learn. Here are a few key resources to look at this FASD Month: